C4 represents a new way of giving.
With each belt or buckle, the consumer is given the opportunity to choose which cause benefits from their C4 purchase. We believe in doing what's right for the world and we grant our customers the advantage to do so as well.
A cause must be selected in order to complete a purchase. The selected organization will receive a portion of the customer's C4 purchase. Each online purchase makes a difference to one of the four chosen causes listed below.
We believe that every person, every organization doing good deserves support. Because of this belief, the four causes will change throughout each year.
Boys and Girls Clubs of America
The Boys and Girls club of America inspires and enables all young people to realize their full potential as productive, responsible, and caring citizens. C4 Understands the importance of investing in future generations.
Human Rights Campaign
Founded in 1980, HRC advocates on behalf of LGBT Americans, mobilizes grassroots actions in diverse communities, invests strategically to elect fair-minded individuals to office and educates the public about LGBT issues. C4 Supports freedom of expression and individuality.
Aims to bring together new technologies, innovations, and capabilities that can both help clean plastic debris from our ocean, as well as prevent waste from entering in the first place. C4 belts feels it is our responsibility to help keep plastic out of the oceans.
Connecting people through lending to alleviate poverty. Leveraging the internet and a worldwide network of micro finance institutions, Kiva lets individuals lend as little as $25 to help create opportunity around the world. C4 believes in helping other entrepreneurs who just need the capital to start their dream business.